What should I do on social media between events?

Here’s an outline of good practice to be used between events:

• 1 post/day @ FB
  • 3pm on weekdays
  • 8pm on weekends
  • Sunday night = Super Post
  • Boost post for $20 - direct link to Ticket Sales (Your event page link... linking to facebook page or event has bad conversion rate)
  • Experiment with Ads and track ROI
  • Make sure to tag and recognize sponsors regularly!!

• 2 tweets/day @ Twitter (use Buffer if needed)
  • 50% SG CITY
  • 30% Local Startup news
  • 20% Global Startup news
  • Make sure to tag and recognize sponsors regularly
  • Here is an example of a great tweet from SG Capetown: HERE or HERE or HERE
    • Here is a search with a list of peeps they tweeted a direct invitation to for one specific event: https://goo.gl/g29wRg (to some of their local followers)

Here are all our latest graphics. Please feel free to use any of the files that fit your requirements. 

It is always a good idea to put together a "press kit" or a "media kit" of your logo's, some pictures from past event as well as some quotes from sponsors and past speakers etc, to send to journalists/editors/bloggers or press or PR companies etc.

Here's another strategy by Alan Delmonte:

Alan is from Santo Domingo, Dominican Republic